Get German classes going

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  • #88

    I know that Spanish is more popular than German. How long did you take
    to build up to a class when you first start out? Any tips on
    Advetisement from you German teachers?
    I used newspaper, visit preschools, did flyers, word of mouth, called
    parents, participate in our yearly parade, do free classes …so far
    I have one paying student. Hopefully we get more. When do you start
    advetising for the next session? Any input is highly welcomed. I love
    teaching and want to make a go of it.
    -Elke

    #89

    Hallo Elke,

    I am Susanne and I teach German and French in Great Falls. You and I
    are not only in a difficult situation because we are not teaching
    Spanish, but also because we are teaching in parts of Montana where
    not a lot of people are interested in languages or cannot afford to
    pay for those classes. I am teaching in Great Falls for nearly two
    years now and still don’t have as much enrollment as I would like, but
    it is slowly getting better.

    I started building a group with children of my friends who were
    interested in learning German. I advertised in the paper and put up
    flyers. Unfortunately the advertisement in the Great Falls Tribune is
    so expensive, that I never earned any money with my classes. Also, it
    never brought me a lot of students, but people got to know my
    business. What newspaper do people in Hamilton buy? You could try to
    ask the paper if they are interested in writing a newspaper article
    about your classes. That is for free and will reach a lot of people. I
    also started teaching free sample classes in story hours and
    preschools. Everybody really liked the program, but it did not result
    in more sign-ups. I finally decided last spring to offer my program to
    preschools, because then I don’t have to advertise as much for my
    classes. Also, the classes in a preschool are more affordable for the
    families. I put together a folder for the preschools with a newspaper
    article about my classes, the proposal letter for preschools and a
    brochure with information about ML as well as rates for the classes.I
    have the impression this helped my business. So far I am teaching in
    only two preschools, but I will offer my program to more preschools
    and it gives me some peace to know that I am not dependent on sign-ups
    in these classes. It sounds like you are doing a great job advertising
    and spreading the word about your Music Lingua classes. If I were you,
    I would also try to offer your program to schools. You are welcome to
    give me a call if you have any more questions. Good luck!

    Susanne

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